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Development of a corporate website: How to avoid common mistakes

Which website is best for business: landing page or multi-page?

When it comes to creating a website for a business, one of the most important questions that entrepreneurs face is the choice between landing page and a multi-page website. Each of these types has its own advantages and disadvantages, so it's important to understand which option is best for your business.

Advantages of landing page

  • Focus on one goal: Landing pages are created to achieve a specific goal, such as selling a product or collecting contact information.
  • Easy and fast creation: Thanks to its one-page structure, landing pages can be developed and launched quickly.
  • High conversion rate: Thanks to their minimalist design and clear calls to action, landing pages often deliver high conversion rates.

Advantages of a multi-page website

  • Multifunctionality: Such sites can contain detailed information about the company, products, services, and much more.
  • SEO optimization: Multi-page websites allow you to optimize each page for different keywords, which increases visibility in search engines.
  • Professional image: Websites with a large number of pages are often perceived by users as more reliable and professional.

So, the choice between a landing page and a multi-page website depends on many factors, such as goals of your business, budget and target audience. For small campaigns or promotions, a landing page is ideal. If your business requires a detailed presentation and has a wide range of products, a multi-page website will be the best solution.

Are you planning to create a website for your business? Choose the right type of website to achieve your business goals as efficiently as possible!